• Sunset Kayak & Paddleboard Tour

    Enjoy a relaxing paddle tour along the coastline of Salem Neck as the sun sets over the Harbor. Tour launches from Salem Willows and is open to all levels of paddlers, including beginners. Kayaks and paddle boards available. Age 18+

  • DWYBO After Hours

    Shop in the Neon Glow of Die With Your Boots On After Hours! We’re turning up the music and turning down the lights for a party atmosphere, Friday 6/6, 7-9pm! Stop by before Vanta at Hallowed Ground!

  • Comedian Kristin Key

    Kristin Key is a nationally headlining, queer, musical comedian with sold-out shows nationwide. Her hilarious viral videos — including the iconic LESBIAN NATIONAL ANTHEM — have garnered over 92.2 million views from more than 590,000+ dedicated followers across social media. Using comedy as a way to uplift her community and create safe spaces for comedy...

  • Salem Arts Festival

    The 17th annual Salem Arts Festival returns June 6-8, 2025, transforming downtown Salem into a vibrant celebration of creativity and community. This free, family-friendly event attracts over 7,500 visitors annually and features a dynamic blend of visual and performing arts throughout Salem’s historic streets. What to Look Forward To Opening Night Celebration (Friday, June 6,...

  • Salem Discovery Paddle Tours

    Embark on a serene paddleboard or kayak journey along the enchanting coastlines of Salem and Beverly Harbors, where each stroke of your paddle unveils narratives ranging from historic naval battles to the infamous witch trials, echoing the vibrant past of what was once the world’s busiest trading port. Age 16+

  • Mermaid Spa Day

    Workshop Time: 10:00AM – 11:00AM Location: The Good Witch of Salem @ 2 North Street, Salem MA 01970 Hosted By: Witch Apprentice Let’s have a Mermaid Spa Day! Join us for a little pampering and relaxation with our Witch Apprentices. Children will create their own mermaid potion and receive sparkly nails, mermaid hair accessories, and...

  • Salem Arts Festival at PEM

    Know before you go In-person event Location: In front of the Main Entrance on Essex Street | Garden Atrium Free Celebrate the Salem Arts Festival at PEM with a weekend of special events! On Saturday, June 7, join us for free art making on Essex Street. We’ll be hosting the traveling art studio Creative Wanderings...

  • Personal Rainbow Aura Photos

    What would the world become if everyone saw themselves as an energetic being? Each Personal Rainbow appointment comes with an instant-film aura photo and personalized reading of the colors and patterns. Bring a buddy at no extra charge to see your vibe as a dynamic duo! Book ahead as walk-ins fill up quickly, appointments available...

  • Historic New England Open House!

    On Saturday, June 7, all 38 of Historic New England’s historic sites across the region will be open and FREE to the public! Join us for a fun and fantastic day. In Salem, the Phillips House and Gedney House will be open for tours. If you love architecture, history, fantastic stories, great landscapes, and art,...

  • The Good Witch of Salem’s Sunny Days Potion

    Fly into The Good Witch and Stay for a Spell! Step into the DIY Good Witch of Salem’s Potion Bar, where you can mix your very own magical potion creations! Choose your ingredients, sprinkle in magical moondust, add in your golden heart intentions, and seal with a special charm to take home the enchantment!

  • Rainbow Broom Decorating

    Fly into The Good Witch and Stay for a Spell! Unleash your creativity at the Good Witch of Salem’s Broom Decorating Station, where you can transform a broom into a magical masterpiece! Use enchanting tape, colorful ribbons, sparkling stickers, and shimmering gems to create a broom that’s uniquely yours.

  • Magical Transformations

    Through our “Magical Transformations” children embrace their charms and express their individuality. Children can choose to transform into a “Witch” or “Wizard”!

  • Potion Brewing Store Experience

    Make your visit to The Good Witch of Salem’s shop memorable by booking our in-store Potion Brewing Experience. This activity is led by our Witch Apprentices. Activities are recommended for children ages 3 and up. *One appointment slot for each child is required.*

  • Craft Witch

    Craft Witch is a DIY crafting session with something for everyone! Choose from a wide array of options to create your very own one-of-a-kind craft. Whichever craft you decide to create, you’ll be provided with all the materials, tools, and knowledge needed to let your creativity flourish. Unlike our broom making, bookbinding, and spelljar making...

  • Notch Brewing XV Anniversary Weekend

    Celebrate Fifteen Years with Notch! 🍺Beer Release: XV Anniversary Beer Pitch Lined Desitka Czech Pale Lager – Limited amount of 1/2 Liter Bottles – Stichfass tappings all weekend – Lukr Pours 🍺 XV Anniversary Glassware for sale! 🥛 Mliko Specials 🚙 Food Trucks & Food Specials

  • La Daniella: Gooey’s Toxic Aquatic Adventure

    Know before you go In-person event Location: Morse Auditorium Included with admission Contains adult content. Recommended for ages 12 and up. Join PEM Presents for a puppet musical about self-discovery, friendship and late-stage capitalism. Gooey’s Toxic Aquatic Adventure is written and performed by La Daniella, an AfroDominican/Nuyorican playwright, actor and puppeteer from Brooklyn. In a...

  • Dylanology Live with Joan Osborne

    Special guests Anders Osborne, Gail Ann Dorsey, and Cindy Cashdollar with Will Bryant and Lee Falco In 2017, Grammy-nominated artist Joan Osborne released the critically acclaimed album, Songs of Bob Dylan. Her artistic and soulful reinterpretations of the selection of Dylan songs was an eye-opening moment in an already celebrated career.

  • Salem Arts Festival

    The 17th annual Salem Arts Festival returns June 6-8, 2025, transforming downtown Salem into a vibrant celebration of creativity and community. This free, family-friendly event attracts over 7,500 visitors annually and features a dynamic blend of visual and performing arts throughout Salem’s historic streets. What to Look Forward To Opening Night Celebration (Friday, June 6,...

  • Salem Arts Festival at PEM

    Know before you go In-person event Location: In front of the Main Entrance on Essex Street | Garden Atrium Free Celebrate the Salem Arts Festival at PEM with a weekend of special events! On Saturday, June 7, join us for free art making on Essex Street. We’ll be hosting the traveling art studio Creative Wanderings...

  • Personal Rainbow Aura Photos

    What would the world become if everyone saw themselves as an energetic being? Each Personal Rainbow appointment comes with an instant-film aura photo and personalized reading of the colors and patterns. Bring a buddy at no extra charge to see your vibe as a dynamic duo! Book ahead as walk-ins fill up quickly, appointments available...

  • Rainbow Hat Decorating

    Stop In For a Spell: DIY Witch Hat Decorating Fly into The Good Witch and Stay for a Spell! Design your own enchanting creation at the Good Witch of Salem’s Hat Decorating Station! Add ribbons, tulle, lace, roses, stickers, and shimmering gems to craft a one-of-a-kind witch hat, then complete your magical masterpiece with an...

  • The Good Witch of Salem’s Rainbow Beam Potion

    Fly into The Good Witch and Stay for a Spell! Step into the DIY Good Witch of Salem’s Potion Bar, where you can mix your very own magical potion creations! Choose your ingredients, sprinkle in magical moondust, add in your golden heart intentions, and seal with a special charm to take home the enchantment!

  • Stop In For a Spell: DIY Potion Bar

    Fly in to The Good Witch and Stay for a Spell! Mix up your very own potion at our Potion Bar! Drop Ins begin at store opening and end 30 minutes before closing and are offered on a first come, first serve basis. Purchase online or pay in store. Drop Ins may be unavailable during a...

  • Potion Brewing Store Experience

    Make your visit to The Good Witch of Salem’s shop memorable by booking our in-store Potion Brewing Experience. This activity is led by our Witch Apprentices. Activities are recommended for children ages 3 and up. *One appointment slot for each child is required.*

  • Magical Transformations

    Through our “Magical Transformations” children embrace their charms and express their individuality. Children can choose to transform into a “Witch” or “Wizard”!

  • Notch Brewing XV Anniversary Weekend

    Celebrate Fifteen Years with Notch! 🍺Beer Release: XV Anniversary Beer Pitch Lined Desitka Czech Pale Lager – Limited amount of 1/2 Liter Bottles – Stichfass tappings all weekend – Lukr Pours 🍺 XV Anniversary Glassware for sale! 🥛 Mliko Specials 🚙 Food Trucks & Food Specials

  • Meet Rachel Bolton, Author

    Wicked Good Books manager Rachel Bolton steps out from behind the checkout counter for her own author event! Join us and chat with Rachel and pick up your signed copy (copies!) of The Women In Horror Anthology. Our in-house author is having quite the year. She won the Apex Magazine Reader’s Choice Award for Best...

  • Lip Sync Smackdown

    10 performers lip sync for their lives to win the non existent crown. $25/ per person, 21+ event

  • Magical Transformations

    Through our “Magical Transformations” children embrace their charms and express their individuality. Children can choose to transform into a “Witch” or “Wizard”!