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Salem’s So Sweet Kickoff Event
NEW THIS YEAR! Salem’s So Sweet gets started with a new Kickoff Event fundraiser on Friday, February 10. Ticket buyers will start at the Peabody Essex Museum’s Connect Space (135 Essex Street) with timed entries beginning at 4:50 pm, where they will receive a commemorative glass, a complementary pour of wine, and a goodie bag of sweet treats before heading out to explore. There will be multiple shops nearby providing wine tastings for ticket holders, and participants can enjoy the illuminated ice sculptures and live music on the Essex Street Pedestrian Mall. Additional downtown retailers will be staying open until 8 pm that evening for shopping, treats, and/or tastings. Many downtown restaurants will be running unique specials and tastings as well.
Tickets are $40 and must be purchased for one of three different timed sessions (4:50PM – 5:30PM, 5:30PM – 6:10PM, 6:10PM – 6:50PM) where ticket holders will be able to check in, receive their wine glass, pour of wine, and goodie bag. Ticket buyers may arrive any time during their selected window.